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How it works

This page explains the end-to-end process for entering into a campaign agreement with Umain AB through this portal. It is intended to give you, your legal team, and your finance team a clear picture of what to expect before you start.

What this portal is

The Umain campaign contracting portal is an invitation-only, self-service tool for markets that have been offered participation in a campaign. It replaces a manual back-and-forth process with a guided flow that covers:

  1. Identifying your market and the person who will manage the agreement
  2. Accepting the Terms of Service for use of the portal itself
  3. Signing a Statement of Work (SOW), the legally binding contract for the campaign
  4. Paying the agreed amount, by card or by bank invoice

All steps are completed online. No paper, no scanned PDFs, no email attachments.

Before you begin

We understand that in many markets, a campaign agreement of this type needs to pass legal review and fit a specific invoicing workflow before it can be signed. This section is meant to answer the most common questions upfront.

Who is the contracting party?

The agreement is entered into directly between Umain AB (Swedish company, org. nr 556885-8384) and the local contracting entity, typically the local market operator. In markets where the local market operates under a cooperative or parent entity (for example COOP, a master franchisee, or a regional holding company), that parent entity may be the correct contracting party rather than the local market itself.

The portal does not prescribe who signs. You decide which legal entity is named in the contract and which person signs it on behalf of that entity. See the next section.

Who should sign the contract?

The SOW must be signed by a person who has formal authority to represent and bind the contracting entity. Who that is depends entirely on your own internal rules and governance, the portal does not prescribe it.

The DocuSign envelope will be sent to the email address you provide in the portal. Please make sure that address belongs to the authorised signatory, not a general inbox or an assistant. If the signatory is based in a different entity than the one you selected in the portal (for example a parent company), that is fine, the portal does not restrict which email address receives the envelope.

Can we review the contract before we start?

Yes. You do not need to fill in any real data in the portal in order to see the contract template.

On the terms step of onboarding, there is a link called "Download sample contract (PDF)". This downloads a placeholder-filled version of the actual SOW so that your legal team can review before you commit to anything in the portal.

The sample contract is identical in structure and wording to the live contract. The only differences are that the company name, address, organisation number, and purchase amount are placeholders rather than your real values. No account is created and nothing is signed when you download the sample.

What are the costs and how are we invoiced?

Pricing is fixed per market. The exact amount applicable to your market is shown in the portal on the payment step. You will not be asked to pay anything before you see the amount and can confirm it.

The portal offers two payment methods:

  • Card payment - processed directly through Stripe. A payment receipt is issued by Stripe.
  • Bank invoice - you receive a standard invoice from Umain AB with your organisation's billing details and the campaign amount. Payment terms are 30 days from the invoice date. The invoice is generated in Stripe but is a fully valid VAT invoice issued by Umain AB and can be processed through your normal accounts-payable workflow.

What information do you need to provide?

  • The legal name of the contracting entity (exactly as it should appear on the SOW and invoice)
  • The registered address of that entity
  • The organisation number (or equivalent company registration number)
  • The email address of the authorised signatory
  • A billing contact (email) for invoices, only if you choose the invoice payment method

The four steps, in order

1. Select your market

If your email address is associated with more than one market, you will be asked to pick which market you want to enter. Each market is onboarded separately, signing for one market does not bind the others.

2. Accept the Terms of Service

The Terms of Service govern your use of the portal itself. They are separate from the SOW, which is the contract for the actual campaign. You must accept the Terms before you can continue.

On this step you can also download the sample contract to share with your legal team.

3. Sign the SOW

Once you accept the terms, you will be given the option to provide an alternative email address if someone else is responsible for signing the agreement. A pop-up window will appear where you can enter this information. The portal generates the SOW as a PDF and sends it to the authorised signatory via DocuSign. The signatory receives an email from DocuSign with a secure link to review and sign the contract.

The portal waits on this step until the contract is signed. You can resend the envelope if it expires or gets lost. Once DocuSign confirms that the contract has been signed, the portal advances automatically.

4. Pay

After the SOW is signed, the portal shows the agreed campaign amount and offers the two payment methods described above. You choose card or invoice and confirm.

  • For card payment: you are redirected to Stripe Checkout, complete the payment, and return to the portal.
  • For invoice: the invoice is created in Stripe and emailed to your billing contact.

Once the payment is received, the onboarding flow is complete.

Last updated: April 23, 2026